Articles tagged with: Tips From The Entreprenette Handbook
How do you know who to hire first?
If you are doing your own shipping then I suggest hiring a part time person to take that over to free up your time. This is the most menial job you are doing (besides maybe cleaning your office) and can easily be passed on. When I was shipping $1M a year, we had a guy who worked 2 days a week and got it all done!
Having someone else do this time consuming task will leave you time to do the things that bring in …
Do you worry that customers think your company is small? Are you doing everything yourself and worried they'll find out and maybe not want to purchase if they don't think you can deliver? Do you wear all the hats and try to keep up with customer service too?
This is a super common fear and one that is totally normal……and can sometimes be true too. Sometimes even sales reps won't want to take you on if they feel like you are a one woman show…….they get worried you can't …
Business, Customer Service, Marketing, Nuts & Bolts, Sales, Websites »
As the year comes to a close, I like to look at my business from all sides and angles. The main goal is to find what was successful, and do more of it, but also to figure out where I am lacking so I can turn it around as fast as possible…….yes I can lack too!
I often use this chart with my VIP clients to help them overcome big obstacles and want to share this with you so you can grow too.
Simply follow the directions and take action. In order …
Bootstrapping, Business, Buyers, Celebrities, Entreprenette, Marketing, Nuts & Bolts, Public Relations, Sales, Start Up, Startup »
The big question seems to be – How do you know what they are working on? Editors usually work on a calendar schedule and know what is coming up at least a few months in advance. If you can get up the courage, try to get them (or their assistant) on the phone or via email, then you can ask what they are working on. They should be willing to tell you as they need story material and always want something new.
You can find media calendars on the websites for each publisher …
Bootstrapping, Branding, Business, Marketing, Public Relations, Sales »
Building your own "Buyer Black Book" can be a daunting task. Making sure you are gathering stores that your target market shops in is the main key to building a solid list. Take a look at my short video for some quick tips so you can build a black book that works!