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Articles tagged with: Social Media

[18 Jan 2013 | 8 Comments | ]
How to recover from a slow market week

Ok, so your sales rep finally calls (you have been calling & calling to get the sales numbers for market week) and gives you the the "not so great" news that sales are down and she is not sure why since "everyone loved it", they just didn't buy it……and you are heartbroken.  You worked so hard on this collection and were sure it would be a hit. And you were counting on the sales.
What now?
First things first!  Close up shop and call your BFF for an immediate martini rendez-vous so …

Ask The Entreprenette, Blogging, Business, Buyers, Celebrities, Marketing, Sales, Sales Reps, Tradeshows, Twitter, Wholesale »

[16 Apr 2012 | 6 Comments | ]
Pinning to Profit

So you've heard of Pinterest right?  Perhaps have signed up to reserve your name but aren't quite sure what to do with it?  Are you totally into it already?  I'd have to say I am somewhere in the middle as far as expertise but I am using it and loving it, have the icon on my website but still consider myself a newbie.  It is totally fun, can be way to totally loose yourself in time……but I am starting to see how it can really help your business gain more …

Blogging, Branding, Business, Buyers, Entreprenette, Facebook, Innovative ideas, Interviews, Marketing, Public Relations, SEO, Sales, Social Media, Tips From The Entreprenette Handbook »

[5 Apr 2012 | One Comment | ]
What PR can do for your brand

Learning how to leverage good PR for yourself is a total MUST to keep any business afloat!  Once you have some PR, it will give you credibility which makes buyers feel more comfortable about buying from you – especially if you are a new brand. Staying on top of your media calendar is the key to a successful PR campaign.  Be sure to look at all the magazine websites and click on the media kit tab and make a calendar you can follow to pitch on target each month.
Here are …

Branding, Business, Buyers, Facebook, Marketing, Public Relations, Sales, Twitter, Video, Videos, Websites, Wholesale »

[1 Mar 2012 | 5 Comments | ]
What a celebrity can do for your brand

Getting products to celebrities can be very exciting! It can bring you major brand recognition, possibly get you on TV, attract wholesale buyers, boost online sales, start new trends, and give you awesome credibility! Choosing the right celebrity for your brand depends on who your target market admires, so be sure to approach celebrities that will entice your buyers.

Branding, Business, Celebrities, Facebook, Marketing, Public Relations, Sales, Social Media, Twitter, Video, Videos, Websites, Wholesale »

[28 Feb 2012 | 20 Comments | ]
How to use your story to increase sales

Having a story behind your brand can be an important selling point when pitching your line. Think about why and how you came to develop your designs and weave that into your story to add interest and intrigue. When sales staff can tell your story and engage customers, they are more likely to close the sale.
Love to know your story……care to share below?

Branding, Business, Buyers, Marketing, Networking, Public Relations, Sales, Social Media, Video, Videos, Websites, Wholesale »