Articles tagged with: Networking
Dear Sarah, I am doing my first trade show in a few months. I wondered if you know the best way to set up the lights in order to showcase my products.
Thanks so much – Jon Margalit Towelmate.com
Dear John,
I reached out to my friend Emily at Pegasus Lighting as she is a real expert in booth lighting. You’re smart to consider your lighting needs ahead of time! Trade show lights are crucial to make your product stand out to attendees in a sea of options. Your goal should be …
Bootstrapping, Branding, Business, Entreprenette, Entrepreneur, Marketing, Public Relations, Sales, Sales Reps, Tradeshows, Wholesale »
So you've heard of Pinterest right? Perhaps have signed up to reserve your name but aren't quite sure what to do with it? Are you totally into it already? I'd have to say I am somewhere in the middle as far as expertise but I am using it and loving it, have the icon on my website but still consider myself a newbie. It is totally fun, can be way to totally loose yourself in time……but I am starting to see how it can really help your business gain more …
Blogging, Branding, Business, Buyers, Entreprenette, Facebook, Innovative ideas, Interviews, Marketing, Public Relations, SEO, Sales, Social Media, Tips From The Entreprenette Handbook »
Having a story behind your brand can be an important selling point when pitching your line. Think about why and how you came to develop your designs and weave that into your story to add interest and intrigue. When sales staff can tell your story and engage customers, they are more likely to close the sale.
Love to know your story……care to share below?
Branding, Business, Buyers, Marketing, Networking, Public Relations, Sales, Social Media, Video, Videos, Websites, Wholesale »
Getting to know your target market is probably the MOST important thing you will ever do in your business. Really dialing into this (one) person is the key to your success. Grab and pen and paper and make a quick list of the ideas I give in this short video and get cracking on your ideal avatar. Love to know what you come up with so be sure to share it with me.
Branding, Business, Buyers, Celebrities, Entreprenette, Marketing, Nuts & Bolts, Public Relations, Sales, Social Media, Video, Videos, Wholesale »
Dear Sarah,
We currently sell mostly through Amazon and SkyMall, but have recently launched our own website. How do we increase our own website visibility? I have heard various tips on search engine optimization, but I am unclear as to what SEO really means and what I can do to have more of a presence on the web.
Thanks so much,
Jennifer The GLO Bag
Dear Jennifer,
I reached out to my friend Lauren to answer this as she is really the specialist! This is her simple DIY first baby step!
SEO is easier than you …









