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Articles in the Wholesale Category

[8 Apr 2014 | 4 Comments | ]
Photographing Your Line

Do you ever wonder about some other ways to photograph your line?  I know I always did…..and it took some expensive shoots to teach me some simple tricks!  So here is my short list of what to include when shooting your new collection. If you are not an experienced photographer or can't fake it, I suggest hiring someone as your photos are soooo important. They are the first thing people see when looking at your line and they need to convey so much through the internet or a catalog.  You …

Bootstrapping, Business, Marketing, Public Relations, Sales, Websites, Wholesale »

[1 Apr 2014 | No Comment | ]
April Checklist

Wow Easter is just around the corner!   How did you do on your March Check List? 
I know doing all these things might seem overwhelming but if you take small steps each day to stay on task, you'll be amazed at how much you can accomplish.  Try to set aside an hour a day, at least, to work on whatever you have left to do on my suggested checklist below. 

These things will help your sales, exposure and overall brand. They are a MUST to keep up with today's fast moving …

Branding, Buyers, Celebrities, Manufacturing, Marketing, Sales, Wholesale »

[11 Mar 2014 | One Comment | ]
How to Get Free Media Placements

If you know me at all, you know I hate paying for press or any kind of advertising at all……when possible. And I would probably never suggest that you pay for it either. :O)  It's really important to be consistent in your communication with all editors in your industry.  Ideally, you want to create a real relationship with them so they open your emails and actually take your calls….. no, its not a dream.  This can happen if you keep up.

The first thing you want to do is get to …

Business, Marketing, Public Relations, Sales, Wholesale »

[4 Mar 2014 | No Comment | ]
March Check List

How did March get here so quickly?   How did you do on your February Check List?  I know doing all these things might seem overwhelming but if you take small steps each day to stay on task, you'll be amazed at how much you can accomplish.  Try to set aside an hour a day, at least, to work on whatever you have left to do on my suggested check list below.  These things will help your sales, exposure and overall brand. They are a MUST to keep up with …

Blogging, Business, Buyers, Celebrities, Facebook, Marketing, Public Relations, Sales, Sales Reps, Social Media, Tradeshows, Twitter, Websites, Wholesale »

[25 Feb 2014 | 4 Comments | ]
Do I Need a Sales Rep?

How are you progressing with your February Check List?  It can be hard to keep up, but oil those wheels and keep it moving!   You might be wondering if you really need a sales rep, or if it's cool to try to do sales on your own…..well either is totally acceptable to me, it's just a question of what YOU can commit to.  Do you know what you can commit to? 

Let's look at both sides of the coin so you can see what will work for you…..and remember, both …

Business, Buyers, Sales, Sales Reps, Wholesale »