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[14 Jan 2014 | 11 Comments | ]
January Check List

So the new year is under way……..and there are so many things to be doing right now…….. is your head spinning yet?  I wanted to give you a quick check list to be sure you remember all the things you can be doing (and hopefully are already doing) to jump start your year and make this an AMAZING one! 

I know doing all these things might seem overwhelming but if you take small steps each day to stay on task, you'll be amazed at how much you can accomplish.  Try to …

Blogging, Branding, Business, Buyers, Celebrities, Customer Service, Facebook, Manufacturing, Marketing, Networking, Nuts & Bolts, Oscars, Public Relations, Sales, Social Media, Time Managment, Tradeshows, Twitter, Websites, Wholesale »

[1 Feb 2013 | No Comment | ]
How to track your success

I have been talking to a lot of clients about this lately and wanted to share it with you too………Wouldn't it be great to track your success? It is really useful to keep tabs on the success rate of all the different things you are doing to grow your business.  What you'll want to do is print out this Daily Metrics Sheet.

Each column is designed to help you track different aspects of your business.   It is important to know how the things you are doing are effecting your business.  …

Ask The Entreprenette, Business, Facebook, Marketing, Nuts & Bolts, Sales, Twitter, Websites »

[18 Jan 2013 | 8 Comments | ]
How to recover from a slow market week

Ok, so your sales rep finally calls (you have been calling & calling to get the sales numbers for market week) and gives you the the "not so great" news that sales are down and she is not sure why since "everyone loved it", they just didn't buy it……and you are heartbroken.  You worked so hard on this collection and were sure it would be a hit. And you were counting on the sales.
What now?
First things first!  Close up shop and call your BFF for an immediate martini rendez-vous so …

Ask The Entreprenette, Blogging, Business, Buyers, Celebrities, Marketing, Sales, Sales Reps, Tradeshows, Twitter, Wholesale »

[1 Nov 2012 | 8 Comments | ]
Trunk Show Secrets

One of the best ways to get into a store is to "prove" yourself by doing a killer trunk show.  Sometimes buyers want to see how well your product sells before they are willing to shell out the big bucks.  So if you are sure it is the "right" spot, then push to get in with everything you've got.

The best way to promote a trunk show, is to get as many people involved so more people are aware from the emails and advertising. If you can get other stores on …

Branding, Business, Innovative ideas, Marketing, Networking, Public Relations, Sales, Trunk Show, Twitter »

[19 Sep 2012 | 2 Comments | ]
How To Get Your Product to Celebrities

Once you get your product into the hands of an A-list celeb you will:

Build tremendous name recognition – people pay ridiculous amounts of attention to what celebs are doing or wearing.
Enhance your market credibility – a photo or a “thank you” note will turn fans into buyers. End result – money in the bank!
Get free publicity – the media is much more likely to be interested in your brand if you have celebs behind you.

Know your favorite celebrities and do your research! – Find out as much as you can. …

Branding, Business, Celebrities, Facebook, Marketing, Sales, Social Media, Twitter, Websites, Wholesale »