Articles in the Twitter Category
Dear Sarah,
We currently sell mostly through Amazon and SkyMall, but have recently launched our own website. How do we increase our own website visibility? I have heard various tips on search engine optimization, but I am unclear as to what SEO really means and what I can do to have more of a presence on the web.
Thanks so much,
Jennifer The GLO Bag
Dear Jennifer,
I reached out to my friend Lauren to answer this as she is really the specialist! This is her simple DIY first baby step!
SEO is easier than you …
Ask The Entreprenette, Branding, Business, Copy Writing, Facebook, Marketing, Networking, Nuts & Bolts, Public Relations, SEO, Sales, Social Media, Start Up, Startup, Twitter, Websites »
OMG are you as confused as I am at times with blog reviewers and if they are a good idea or not? I just had to have a chat with my friend Megan over at Blogger Black Book and ask her to share her insider info with me (us) on how to best use bloggers to promote your brand. As usual, Megan comes through with awesome info on how to find the right bloggers for your brand, how many to work with at a time, and how to get a …
Branding, Business, Copy Writing, Coupons, Entreprenette, Giveaways, Innovative ideas, Interviews, Marketing, Public Relations, SEO, Sales, Social Media, Twitter, Websites »
When you hear the word press release what is the first thing you think of? Somebody has great news to report right? I think the same thing, and sometimes we can even be jealous of them and wish it was us right? Did you know that the first thing most people feel when hearing the word press release is fear……of writing one. Well I can relate to that as well can you? It can be really hard to write about yourself, especially when needing to sing your own praises – …
Branding, Business, Copy Writing, Entreprenette, Facebook, Innovative ideas, Marketing, Public Relations, SEO, Sales, Social Media, Twitter »
So everyone wants awesome PR right? I know I do and am not ashamed to admit it…….but how does one get it? When I had my handbag line, I worked with several PR companies until I hired my sister to come inhouse. Over the years, I learned many tricks of the trade, but my favorite is to look at the advertising editorial calendars (on the main website for the mag) to see what the magazines are working on so you know what to pitch. Obviously pitching on-target is the most …
Business, Facebook, Innovative ideas, Marketing, Public Relations, Sales, Twitter, Websites »
"If you follow yourself you don't have any competition" – anonymous woman on the street.
This one sentence sparked a fabulous dinner conversation a couple weeks ago. It is something I often used to fret about when I started my first handbag line, but in the end I really didn't see them as competition, just other designers doing different things. It wasn't until a major designer copied my signature bag that I felt the wrath of competition swell – which was healthy – and a good reminder that I wasn't bullet …
