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[13 May 2014 | No Comment | ]
Finding more buyers

Building your buyer black book (AKA your bible of potential customers) can be a tedious task if you don't know where to look.

Be sure you know who your target market is, and where they live. ONLY spend time looking for stores in those specific areas. Anywhere else is a waste of time.

Only you can know the story behind who you sell to and where they live……Give it some thought.  If you sell a high end product in the $250+ range, then one thing to consider is where people live who …

Branding, Business, Buyers, Nuts & Bolts, Sales, Start Up, Startup, Tips From The Entreprenette Handbook, Wholesale »

[5 Sep 2013 | 2 Comments | ]
Do you really need a partner?

I have had many partners over the past 19 years, some good and some horrendous. I have been speaking on many investor tele-summits this past summer and wanted to recap a few main points for you in case you missed out……and hopefully I can help you avoid all the yucky stuff.

 

So many entrepreneurs assume that business will be easier if there is a partner to share the “burden” with. What they fail to look at, is the reasons they are hoping someone will be there for them. All things considered, it sounds fun …

Business, Corporations & LLC's, Investors, Partnerships, Patents and Trademarks, Start Up, Tips From The Entreprenette Handbook »

[5 Mar 2013 | 6 Comments | ]
Who To Hire First

How do you know who to hire first?
 
If you are doing your own shipping then I suggest hiring a part time person to take that over to free up your time. This is the most menial job you are doing (besides maybe cleaning your office) and can easily be passed on.  When I was shipping $1M a year, we had a guy who worked 2 days a week and got it all done! 
 
Having someone else do this time consuming task will leave you time to do the things that bring in …

Bootstrapping, Business, Customer Service, Drop Shipping, Nuts & Bolts, Sales, Start Up, Tips From The Entreprenette Handbook, Websites, Wholesale »

[25 Oct 2012 | One Comment | ]
Secret Tips To Boost Your Holiday Sales

As the end of the year rapidly approaches, I know us product-minded people are scrambling to make it the best quarter of the year, and you might be relying on 4Q sales to make your entire year!  My mind has been working overtime these days coming up with some out-of-the-box ideas for my clients and myself……..as I'm sure you are too. 
I want to share a few ideas that I have for you.  I'd love to hear your ideas too, so please share them in the comments so we can all …

Business, Giveaways, Innovative ideas, Sales, Tips From The Entreprenette Handbook »

[17 Jul 2012 | One Comment | ]
How to find the right buyers

So you want to reach the right buyers and are finding it's not always so simple right? The first thing you want to do is develop a targeted “Dream Store” list. Once you complete your target market research and really know who you are selling to, start to research stores in the cities your customers live in. I call this process – Developing your Buyer Black Book.
 
Here are some steps you can take to build your own:
 
Find and identify key retail buyers:
This can be a time consuming but fun task. The easiest place …

Business, Buyers, Marketing, Nuts & Bolts, Sales, Tips From The Entreprenette Handbook, Wholesale »