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Articles in the Patents and Trademarks Category

[20 Jul 2010 | 4 Comments | ]
Is a patent really worth it?

Have you ever had some incredible idea and wondered if you should patent it?  Most people have at some point in their life.  Have you ever seen a bronze plaque of a patent on someones wall and thought it was cool?  I know I have! But the real deal is a plain piece of paper with your patent info…….not a plaque.  Boo Hoo!
I have a design patent and let me tell you – it isn’t all roses all the time.  Yes, I was very fortunate for the first few years …

Business, Entreprenette, Innovative ideas, Inventions, Licensing, Patents and Trademarks »

[8 Jul 2010 | 8 Comments | ]
100 (plus) Reasons to Become an Entreprenette

I often wonder WHAT made someone decide to become an Entreprenette. Do you?  When I graduated college and got a job in the movie business, I never thought for a second about being an Entreprenette. I was just going to work in the film business forever and find my fame and fortune there.  Even though I come from a long line of  entrepreneurs of all kinds (Fashion Designers, Linen & Sheet Designers, Factors, Shrinks, Dentists, Deli Owners and more I’m sure), it really never occurred to me to follow in …

Business, Entreprenette, Entrepreneur, Facebook, Innovative ideas, Inventions, Marketing, Nuts & Bolts, Patents and Trademarks, Public Relations, Sales, Social Media, Websites »

[16 Jun 2010 | 3 Comments | ]
Does your product stand out?

How Do You Know if Your Product is Unique?
I get asked this question all the time! I wish I had a crystal ball that could tell you if you had the next million dollar idea. I can certainly help you determine if it is unique and worth a try! I asked my Experts to contribute their 2 cents as experienced Entreprenettes to give you a ton of ideas……56 to be exact, of how you can determine if your idea is unique and worth pursuing.

Branding, Business, Entreprenette, Innovative ideas, Inventions, Marketing, Patents and Trademarks, Public Relations, Sales, Sarah Shaw »

[18 Feb 2010 | 2 Comments | ]
Can You Protect Your idea??

One of the questions that has come up a lot with clients is How do I protect my idea?
This can be a super frustrating aspect of a great invention. Unfortunately, while we pay the big bucks to the lawyers to file Patents, Trademarks and Copyrights, if you don’t have the cash to put up on the back end, they can be rendered useless by an infringer.  I am not saying to bypass this step if you have an invention worth protecting, but I am saying to be wise about what …

Business, Marketing, Patents and Trademarks, Sales, Tips From The Entreprenette Handbook »