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Articles in the Nuts & Bolts Category

[1 May 2012 | 2 Comments | ]
Seasonal roll-outs

Seasonal roll-outs are really important to stay on top of. Be sure to find out when the tradeshows and market weeks are going on throughout the year for your particular product line and make sure you are approaching buyers accordingly.
The more experienced you "appear", the more seriously buyers will take you.  Each product line has it's own "life span"……do you follow traditional seasons, Hallmark Holidays, or major trends……perhaps you dip your toe in some or all? 
Whatever it is, you want to stay on top of it by marking all of …

Branding, Business, Entreprenette, Manufacturing, Marketing, Nuts & Bolts, Public Relations, Sales, Start Up, Startup, Time Managment, Tradeshows, Websites, Wholesale »

[21 Feb 2012 | 7 Comments | ]
Finding your target market Avatar

Getting to know your target market is probably the MOST important thing you will ever do in your business. Really dialing into this (one) person is the key to your success. Grab and pen and paper and make a quick list of the ideas I give in this short video and get cracking on your ideal avatar. Love to know what you come up with so be sure to share it with me.

Branding, Business, Buyers, Celebrities, Entreprenette, Marketing, Nuts & Bolts, Public Relations, Sales, Social Media, Video, Videos, Wholesale »

[10 Jan 2012 | 3 Comments | ]
DIY Beginner SEO (Part 2 of 2)

Dear Sarah,
How do I implement simple SEO? Where do I put all the keywords?  I am not really sure what the title tags and heading tags are exactly……ugh!
Thanks in advance,
Lisa Lehmann Studio Jewel
 
 
 
Dear Lisa,
Again, I am reaching out to my friend Lauren about this…..I find this super fascinating and complicated but she makes it sound so easy!   I especially love the tip about naming your images with keywords to help with SEO. This is what Lauren suggests doing yourself to get better SEO ranking in general.
Figuring out where to put keywords …

Ask The Entreprenette, Branding, Business, Copy Writing, Marketing, Nuts & Bolts, Public Relations, SEO, Sales, Wholesale »

[5 Jan 2012 | 17 Comments | ]
DIY Beginner SEO (Part 1 of 2)

Dear Sarah,
 
We currently sell mostly through Amazon and SkyMall, but have recently launched our own website. How do we increase our own website visibility?  I have heard various tips on search engine optimization, but I am unclear as to what SEO really means and what I can do to have more of a presence on the web.
 
Thanks so much,
Jennifer  The GLO Bag
 

 
Dear Jennifer,
 
I reached out to my friend Lauren to answer this as she is really the specialist!  This is her simple DIY first baby step!
 
SEO is easier than you …

Ask The Entreprenette, Branding, Business, Copy Writing, Facebook, Marketing, Networking, Nuts & Bolts, Public Relations, SEO, Sales, Social Media, Start Up, Startup, Twitter, Websites »

[21 Dec 2011 | One Comment | ]
I Love Saving Money

"In this world nothing is certain but death and taxes"  – Benjamin Franklin
I LOVE SAVING MONEY don't you??  I am always looking for new tax tips and any new loop hole I can poke my head into. 
Ok, so as I see it, we are divided into two main groups.  Those who are super organized and sort their receipts and kinda do "tax-prep" all year long, and those who show up with a shoe box and shopping bag at their CPA every year.  Well which ever one you are…..no matter.  It …

Accounting, Bootstrapping, Business, Corporations & LLC's, Innovative ideas, Nuts & Bolts, Tax Tips, Time Managment, Tips From The Entreprenette Handbook »