Articles in the Networking Category
Did you know that if you are a corporation you pay taxes on inventory at the end of the year?
This is why I always do as many sales as possible prior to December 31st…….. rather put the money in my pocket.
To round things out each year, I try to do one or two home parties (or sample sales) to get rid of excess old inventory or showroom samples, press samples or anything that was returned from internet sales throughout the year that is still laying around.
Home parties can be super …
Bootstrapping, Branding, Business, Home Parties, Innovative ideas, Marketing, Networking, Public Relations, Sales, Trunk Show »
One of the best ways to get into a store is to "prove" yourself by doing a killer trunk show. Sometimes buyers want to see how well your product sells before they are willing to shell out the big bucks. So if you are sure it is the "right" spot, then push to get in with everything you've got.
The best way to promote a trunk show, is to get as many people involved so more people are aware from the emails and advertising. If you can get other stores on …
Branding, Business, Innovative ideas, Marketing, Networking, Public Relations, Sales, Trunk Show, Twitter »
Having a story behind your brand can be an important selling point when pitching your line. Think about why and how you came to develop your designs and weave that into your story to add interest and intrigue. When sales staff can tell your story and engage customers, they are more likely to close the sale.
Love to know your story……care to share below?
Branding, Business, Buyers, Marketing, Networking, Public Relations, Sales, Social Media, Video, Videos, Websites, Wholesale »
Dear Sarah,
We currently sell mostly through Amazon and SkyMall, but have recently launched our own website. How do we increase our own website visibility? I have heard various tips on search engine optimization, but I am unclear as to what SEO really means and what I can do to have more of a presence on the web.
Thanks so much,
Jennifer The GLO Bag
Dear Jennifer,
I reached out to my friend Lauren to answer this as she is really the specialist! This is her simple DIY first baby step!
SEO is easier than you …
Ask The Entreprenette, Branding, Business, Copy Writing, Facebook, Marketing, Networking, Nuts & Bolts, Public Relations, SEO, Sales, Social Media, Start Up, Startup, Twitter, Websites »
Ok so who doesn't get a bit nervous walking into a room when you don't know very many people, or even worse, not a soul? I know I do! Networking events can get a bad wrap just thinking about them right? I love meeting new people, but do admit that I find it a lot easier (and less nerve wracking) at a dinner party when a seasoned host is a master at mixing and mingling the right guests. And of course, a cocktail usually helps loosen up the crowd! I …
