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Articles in the Interviews Category

[3 Nov 2011 | 4 Comments | ]
How a blogger review can influence sales

OMG are you as confused as I am at times with blog reviewers and if they are a good idea or not?  I just had to have a chat with my friend Megan over at Blogger Black Book and ask her to share her insider info with me (us) on how to best use bloggers to promote your brand.  As usual, Megan comes through with awesome info on how to find the right bloggers for your brand, how many to work with at a time, and how to get a …

Branding, Business, Copy Writing, Coupons, Entreprenette, Giveaways, Innovative ideas, Interviews, Marketing, Public Relations, Sales, SEO, Social Media, Twitter, Websites »

[25 Aug 2011 | No Comment | ]
Are you meant to be a Corporation or LLC?

Sometimes deciding on your business entity can be really confusing.  I spoke with Deborah Sweeny, CEO of My Corporation who demystifies what the difference is, and why you might choose one or the other.  Check out this awesome interview so you can protect yourself and can make an educated decision when necessary.  I have experience with both and highly suggest talking to your accountant to see which is better for you. 

If you missed my other interview with Deborah on Trademarks and Copyrights, you can catch up right now!
Deborah has generously …

Business, Corporations & LLC's, Interviews, Nuts & Bolts, Partnerships, Start Up, Tips From The Entreprenette Handbook »

[19 Jul 2011 | One Comment | ]
What is your exit strategy?

When I met Nellie Akalp, we realized quickly that we had so many things in common; being entreprenettes, being moms, having twins, general business philosophies, and that we both wanted to enjoy our lives with our families as much as we wanted to enjoy being our own boss!
Having experienced what it's like to work with investors while experiencing the pros and cons of those relationships, and watching from the side as they tried to find a buyer for my then troubled handbag line, I wanted to hear Nellie's story of …

Branding, Business, Corporations & LLC's, Entreprenette, Interviews, Investors, Partnerships, Patents and Trademarks, Sales »

[8 Jun 2011 | 4 Comments | ]
Social you….

I recently met Ted Rubin at a Savor the Success event in NYC.  He was on a social media panel talking about his passion – being social and the ROR – Return on Relationship – a term he coined.  I was lucky to grab a quick interview with him between this jet-setters flights around the country speaking here and there….. Ted has helped launch mah-j-or brands over the years and now concentrates his time consulting and working as a Social Marketing Strategist. 
Some quick take-a-ways are:

1. Listen to your peeps – …

Facebook, Interviews, Networking, Social Media, Twitter »

[16 May 2011 | 2 Comments | ]
Interview with Fabienne Frederickson

Do you wonder why everyone these days seems to be talking about Masterminding?  It's sort of a current "buzz" word these days that has a lot of entrepreneurs in a tizzy if they're not in one……or at least the ones I know! 
The man who sort of started it all when it comes to Masterminding is Napoleon Hill, who wrote Think and Get Rich.  What he advocates in his power of the mastermind concept is a combination of  "None of us is as great as all of us" philosophy and strategic …

Business, Innovative ideas, Interviews, Marketing, Masterminding, Networking, Nuts & Bolts, Partnerships, Sales, Social Media, Time Managment »