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Articles in the Business Category

[9 Sep 2015 | No Comment | ]
How Failure Leads to Success

When I say I've failed… I mean I’ve failed. A lot.

And as Daymond John, one of the Sharks from the TV show “Shark Tank” said

“Life is a cruel teacher. She loves to give you the test first and the lesson later.”

The lesson here is to fail forward. And believe me, I’ve learned plenty of lessons. I want to share some of those lessons with you right now, because I think they’re super valuable… and my hope is that you can learn from my mistakes and get where you want to …

Blogging, Bootstrapping, Branding, Business, Buyers, Celebrities, Consignment, Costing Tips, Home Parties, Manufacturing, Marketing, Nuts & Bolts, Partnerships, Patents and Trademarks, Public Relations, Sales, Social Media, Time Managment, Tradeshows, Websites, Wholesale »

[5 Sep 2015 | No Comment | ]
Make Your Company Appear Bigger in Minutes

If you want to instantly make your company seem bigger, hire a new "employee" by simply creating an email address for your brand new customer service person.  Have your new "employee" answer all incoming mail that does not require a direct response from you. 
Customers don't always want to email with the "owner" and complain, request a refund, return or exchange a product etc…… Let them feel free to express themselves when emailing with someone else.
Be sure to give your new "employee" a name so he/she can feel real to your …

Bootstrapping, Business, Customer Service, Public Relations, Sales, Virtual Assistants, Websites »

[3 Sep 2015 | No Comment | ]
Who Are We to Judge?

I saw this article this morning about the "uproar" over Marissa Mayer's claim that she is only going to take 2 weeks of maternity leave when her identical twins are born later this year. 

Honestly, who are we to judge her?


How can someone who hasn't even met her decide that she is doing something "wrong"?

How can we be so bold as to tell someone how to be a mother? (Unless they ask of course, which in this case…..NOT)

I can understand the writers concern over "young" women possibly being influenced by this, …

Business, Mom Stuff, Public Relations »

[26 Aug 2015 | No Comment | ]
How Investors Can Ruin Your Business

When I had my handbag line I just wanted to be successful.  I wasn't always sure what that meant….. it did include making lots of money….but I wasn't sure what the rest looked like for a while.

Once I got some PR and got my products to famous Celebrities, people started to take notice of me.  Magazines wanted to interview me, and producers called asking me to be on E! and Extra.  Don't get me wrong, that was all fabulous and helped skyrocket my sales…..which made me more money…..which made me …

Business, Corporations & LLC's, Investors, Money Tips, Partnerships, Trademarks »

[16 Jul 2015 | No Comment | ]
Bigger Isn’t Always Better

 I know a lot of people's dream is to see their products in big box stores like Bed Bath and Beyond, Costco, Target, Walmart and QVC……but the truth is, while you might enjoy gigantic orders from these behemoths, they can turn on a dime, throw you out with the trash, and cripple a company overnight if they are your biggest customer.  I have seen it happen to friends of mine…. and it's not pretty.  It's a lot of tears, and often bankruptcy.

Yes, I sold my products to big stores like …

Business, Buyers, Marketing, Sales, Wholesale »