Articles in the Ask The Entreprenette Category
Hello Sarah,
I recently opened an Etsy shop selling personalized accessories for little girls, moms, teachers, and much more! We are still in the process of growing our site and we plan to expand to other types of accessories as well. I have been doing a handful of blog giveaways and trying to grow my FB and Twitter followers.
I am contacting you to see if you have any more suggestions or ways to get our name out there. I feel the blog giveaways have helped some, but not much with …
Ask The Entreprenette, Facebook, Marketing, Nuts & Bolts, Sales, Social Media, Twitter, Websites, Wholesale »
Dear Sarah,
How do I best approach big name magazines to elicit response and get coverage?
It's hard to get in contact with them as it seems that they are always slammed by pitches and deadlines. Plus, they seem to be more interested in covering monster brands – well, maybe it's because monster brands know how to approach the magazines…
Thank you very much in advance. I love-love your wonderful website, it is so incredibly helpful!
Julia Homs
www.anthologyplace.com
Dear Julia,
Yes, this can be a very frustrating process, but one that is essential to growing your …
Ask The Entreprenette, Celebrities, Public Relations »
Hi Sarah,
I am interested in taking my business wholesale to stores. Is it possible when pitching to larger stores to ask for a percentage of the order upfront and the remainder 30 days after delivery? I am thinking about getting a rep. Is this something they would be willing to ask on my behalf? Help! I really want to take my business to the next level outside of online sales.
Thanks,
Shermaine Davis www.desertsierranaturals.com
Dear Shermaine,
I am thrilled that you are going to expand into wholesale sales. This is a great way to …
Ask The Entreprenette, Sales, Sales Reps, Wholesale »
Dear Sarah
I love my products and thought they would sell out right away, and it's just not happening.
What can I do to get things going??
Thanks – Jen
http://www.navarain.com/
Hi Jen,
Yes, your product line is super-cute. I do have some suggestions for you to hopefully improve sales asap!
1. Website: I’d suggest changing the images on the home page to reflect your best selling categories instead of particular items. You might have one box that is the pick of the week and spot light one special item there.
2. Navigation bar: Your navigation bar is very-very-very full and …
Ask The Entreprenette, Facebook, Marketing, Nuts & Bolts, Sales, Social Media, Twitter, Websites »
Dear Sarah,
I would really appreciate some advice. I received an inquiry from the editor of a magazine to have my jewelry included in an editorial. I have a couple of questions:
1. My understanding is that this is not akin to an 'advertorial', which I would have to pay for – true?
2. Should I send all the jewelry they asked for, although they indicated it would not be returned?
I would truly appreciate your feedback as I am not sure what the standard procedure is for such magazines.
Thank you,
Lisa Studio Jewel
Dear Lisa,
Congratulations …
