Working with Bloggers
How are you doing on the February Check List? Try to do just a small amount each day if you are overwhelmed and about to freak out! Seriously, remain calm and just take small steps. Each step that you take towards your bigger goal is getting you closer even if sometimes it doesn't feel like it.
So, have you thought about contacting bloggers to help spread the word about your line? They can be very persuasive in their community if they have a loyal following.
Here are a few things to think about when considering this type of media exposure……which I totally think you should be doing on a regular basis…..in case you were wondering!
1. Make a big list of blogs that your target market might read.
2. Only contact bloggers whose Alexa.com rating is under 500,000 to max your exposure.
3. Email the blogger and pitch your line and make a cute offer for a give-away or something.
4. Contact bloggers on a regular basis to pitch new products.
Have fun with this. A big hit can mean a lot of sales, new subscribers, Facebook fans or whatever your offer is…