How a blogger review can influence sales
OMG are you as confused as I am at times with blog reviewers and if they are a good idea or not? I just had to have a chat with my friend Megan over at Blogger Black Book and ask her to share her insider info with me (us) on how to best use bloggers to promote your brand. As usual, Megan comes through with awesome info on how to find the right bloggers for your brand, how many to work with at a time, and how to get a blogger marketing strategy in place. The most important thing, is to be clear with your objectives for having the blogger review your product – it is to drive FB fans, build your mailing list or direct sales to a certain retailer…….whatever the objective, be sure they are aware and can fulfill your requirements. The other big take away for me was a great reminder – that the blogger must mirror your target market in order to be successful in reaching them! Don't forget to register your blog for FREE at Blogger Black Book.
Megan is generously offering a 50% discount on her Blogger Black Book year long subscription for only $750 to get her monthly updated lists of bloggers. Or, if you want to get her one-time download today, it's only $500. Email Megan directly and be sure to mention ENTREPRENETTE for the discount.