[5 Aug 2014 | No Comment | ]By Sarah Shaw
August Checklist

I know it can be hard to keep up. Believe me, I know. But I can tell you from experience, that being organized and having a checklist is one way to start tackling the hard stuff.

What I like about a list, is that when I get a brain freeze and don't know what I should do that day, I can get some ideas from my task list and see what I can wrap my thoughts around and actually get something done, rather than sit there wondering……. yes sometimes sitting there is the best thing on the menu, but I bet you'll feel more full if you take charge and get ahead. Download my August Checklist so you can be as productive as you want to be at any given moment.

 

******If you want to learn even more about exactly how to …

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[30 Oct 2014 | No Comment | ]By Sarah Shaw
Why this simple trick will get you more sales

 

 

How an amazing subject line can get you higher open rates

Do you often draw a blank when thinking of an email subject line? I know I often did until I learned this amazing trick. It is quite simple and involves looking at your ever growing pile of fashion mags – hey I am telling you to kick up your feet and look through your magazines for cool headlines!

 

 

How to create great subject lines:

I learned this trick from a mentor of mine and it has made creating headlines so much more fun and a lot easier.  We are going to pluck headlines from the current media and rewrite them to suit your brand. 

Follow along…..

The first thing you'll want to do is to create an "Awesome headlines" file in excel so you can reuse them every few months if you don’t have …

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[5 Aug 2014 | No Comment | ]By Sarah Shaw
August Checklist

I know it can be hard to keep up. Believe me, I know. But I can tell you from experience, that being organized and having a checklist is one way to start tackling the hard stuff.

What I like about a list, is that when I get a brain freeze and don't know what I should do that day, I can get some ideas from my task list and see what I can wrap my thoughts around and actually get something done, rather than sit there wondering……. yes sometimes sitting there is the best thing on the menu, but I bet you'll feel more full if you take charge and get ahead. Download my August Checklist so you can be as productive as you want to be at any given moment.

 

******If you want to learn even more about exactly how to …

Ask The Entreprenette, Blogging, Branding, Business, Buyers, Celebrities, Close outs, Marketing, Public Relations, Sales, Wholesale »

[29 Jul 2014 | 2 Comments | ]By Sarah Shaw
How to Find Popular Celebrities Every Day of the Week

Get ready to learn a few more of my ninja tricks to get your products to celebs all year long so you can continue to turn yourself into a celebrity designer

One of the fastest ways to get your product seen is to find the most popular celebrities each month. 

What is the #1 fastest way to see who the most popular celebrities are?

Magazines!

Magazines tend to find their “favorites” and then stalk them.  Keeping track of who is popular is a fairly easy task. No matter where you live, here are a few ways you can find the hotties and get them your products. 

The important thing is to act quickly.  Celebs are often hot for a short time and you need to strike while the iron is hot.  This is no time to be timid.  Once you find them, get in touch …

Branding, Business, Celebrities, Innovative ideas, Marketing, Oscars, Public Relations, Sales, Tips From The Entreprenette Handbook »

[2 Jul 2014 | 3 Comments | ]By Sarah Shaw
July Checklist

I know it can be hard to keep up. Believe me, I know. But I can tell you from experience, that being organized and having a checklist is one way to start tackling the hard stuff.

What I like about a list, is that when I get a brain freeze and don't know what I should do that day, I can get some ideas from my task list and see what I can wrap my thoughts around and actually get something done, rather than sit there wondering……. yes sometimes sitting there is the best thing on the menu, but I bet you'll feel more full if you take charge and get ahead. Download my July Checklist so you can be as productive as you want to be at any given moment.

 

If you want to learn more and get your business moving …

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[25 Jun 2014 | 7 Comments | ]By Sarah Shaw
Pitching for Holiday Gift Guides

I know, I know, it's only the end of June, but Holiday Gift Guide submissions are starting now…….so get on it sister, as it will end in July. 

This can be a great way to get into magazines that might be more challenging for you in the "everyday" editorial world.  Gift guides often put in items that appeal to their audience, but might not have a good place in the monthly magazines.  Magazines try to appeal to a broad audience with the gift guides, so I would suggest being bold about your choices.

Here is what you'll want to do:

Figure out which magazines you want to sumbit for.

Get the names and emails for the editors

Decide what category you plan to pitch:  Under $$$, Baby Gifts, Mom Gifts, Dad Gifts, Home Gifts, Gift for the Gardener, Gifts for the Runner, Gifts for …

Business, Buyers, Handbags, Handy Hold All®, Marketing, Public Relations, Sales, Websites »

[12 Jun 2014 | 8 Comments | ]By Sarah Shaw
Are you in love with your blog?

Are you in love with your blog? 

That might sound like a funny question, but if you aren't, you may find figuring out what to blog about a big bore.

Have you ever thought about a theme for your blog?  I find that once you have a theme in mind, it makes it sooooo much easier to come up with topics.   And, if you are not aware – it is super important that your target market (AKA Avatar) will like the theme that you pick.  We want her/him to be super psyched each time you write a new blog post and we want them to sit down and snuggle up to whatever you write. 

We want them to DESIRE it.

If you feel in tune with your avatar, then think about topics they'd want to read and learn about.

Could be themes ranging from …

Blogging, Branding, Buyers, Interviews, Public Relations, Websites »

[4 Jun 2014 | No Comment | ]By Sarah Shaw
June Checklist

I know it can be hard to keep up. Believe me, I know. But I can tell you from experience, that being organized and having a checklist is one way to start tackling the hard stuff. What I like about a list, is that when I get a brain freeze and don't know what I should do that day, I can get some ideas from my task list and see what I can wrap my thoughts around and actually get something done, rather than sit there wondering……. yes sometimes sitting there is the best thing on the menu, but I bet you'll feel more full if you take charge and get ahead. Download my June Checklist so you can be as productive as you want to be at any given moment.

 

 

 

Blogging, Customer Service, Facebook, Giveaways, Manufacturing, Marketing, Sales, Sales Reps, Twitter, Wholesale »

[13 May 2014 | No Comment | ]By Sarah Shaw
Finding more buyers

Building your buyer black book (AKA your bible of potential customers) can be a tedious task if you don't know where to look.

Be sure you know who your target market is, and where they live. ONLY spend time looking for stores in those specific areas. Anywhere else is a waste of time.

Only you can know the story behind who you sell to and where they live……Give it some thought.  If you sell a high end product in the $250+ range, then one thing to consider is where people live who would want and need your products, and if their lifestyle and job affords them the luxury of buying it. That will help you narrow it down.

Here are a few ways you can speed up your search and build that list of potential buyers more quickly.

Look at a few competitor (or …

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